In early 2017, Andrew and John Fragomeni joined forces with R&R Partners to bring an ambitious immersive animation project called “Vegas: Alter Your Reality” (VAYR) to life. The Las Vegas Convention and Visitors Authority (LVCVA) commissioned five world-renowned artists to express their visions of the city in each of their unique styles, to create a traveling art installation where the art is all experienced inside a VR headset. Adhemas Batista (Brazil), Beeple (U.S.), Fafi (France), INSA (U.K.), and Signalnoise (Canada) collaborated directly with a team of designers, animators, and technicians brought together and led by John and Andrew in a creative studio purpose-built to craft these five 360º experiences.
Andrew recently directed and oversaw the post-production of an immersive 360º skydiving video for Intel’s VR-centric press event at CES 2017. “Flying Free Over Moab” was the first experience presented by CEO Brian Krzanich, offering the 250 assembled press and influencers the first-hand experience of jumping from a helicopter and gliding in a wingsuit over the beautiful scenery of Moab, Utah.
The USA Today Network has officially launched “VRtually There”, the first branded news experience presented in virtual reality (VR). This is a weekly immersive program that offers original segments focused on thrills, epic adventures, and visiting dream destinations. Andrew and Mirada’s VR team had the honor of working closely with the USA Today team to help develop the language and visual style for the program’s graphics and ad units, including the creation of “Cubemercials”, an immersive blend between billboard and 360º video advertising.
Intel has launched a campaign to celebrate interactive projects that leverage their groundbreaking RealSense cameras to demonstrate the creative capabilities this technology unlocks. One of the featured pieces, directed by Mirada’s Andrew Cochrane, is an interactive dance performance involving a precise mix of creative realtime effects and custom programming.
Andrew co-directed the official logo reveal for the Google Jump 360º video platform. It now plays in front of all videos created for this revolutionary VR video medium. Using 8k source footage shot on a Jump camera array and stereo-spherical CG, the logo animation required rapid design iterations while juggling the complex needs of working in immersive video.
This special virtual reality tour, directed and supervised by Andrew Cochrane, is a five-minute walkthrough of the new Google shop, a retail space where visitors can directly interact with everything that Google does. The experience takes you through the interactive space and gives an informative, up-close view of the Google shop’s features and experiences.
Mirada Studios teamed up with Cornelia Funke to develop an iPad app to coincide with the release of the latest book in her Reckless series. The app combines cinema, storybook, and interactive elements in 16 different adventures and experiences. Andrew directed the piece “Bad Substitute Father” and was a creative and technical supervisor for the project.
Andrew co-directed this series of animated commercials through Mirada Studios for LG. The format of the finished spots were custom-tailored for massive screens in NY’s Times Square, London’s Piccadilly Circus, and screens in Singapore. In these crowded (and at times overwhelming) visual environments, it is difficult to stand out, so the creative approach that made…
Andrew has directed numerous commercials over the past few years through Mirada Studios for the large electronics manufacturer, VIZIO. These spots have spanned the gamut of live action and CG, and he oversaw every aspect of their production from initial concept and script through final delivery.
Holdin’ Me is a music video Andrew Cochrane directed for Darin Bennett & The Requiem, from their debut EP “Midnight Storybook.” The video was technically complicated throughout the process, as it was filmed in one long take driving through the desert. When watching the video, this single take starts in the bottom left corner, and can…
Andrew Cochrane co-directed this commercial for Target Clinic through Mirada Studios, with cinematography by Ernesto Lomeli. “Bon Voyage” fuses live-action choreography with clever VFX and transitions to create a whimsical in-camera look. The final result matches the print ads created for this campaign and uses everyday items from the Target Clinic.
Co-Directed by Andrew Cochrane and Ben Hansford through Mirada, this commercial for the LA Film Fest was delivered for Theatrical, TV, web, and multiple outdoor displays, and ran throughout the western United States.
In 2011 the LA Film Fest commissioned Mirada to create a series of interstitials to run between films in the festival. Andrew Cochrane directed this “romance” themed piece. With high-speed cinematography by Ernesto Lomeli, “Romance” is intended to capture the emotions of falling in love with, and at, the movies.
This trailer mashup stated as a play on words, but soon became a fascinating look at the deep similarities between Fellini’s “8 1/2” and Eminem’s “8 Mile.” Created & edited by Andrew Cochrane and Craig Bauer.
Andrew directed this three minute sample to convey the tone and look for a TV series pitch about Medal of Honor recipients.
This video was created to spoof Lindsay Lohan and David Hasselhoff before she was arrested for a DUI. It went viral upon her arrest, with millions of views and countless links from around the world.
These commercials, directed by Andrew Cochrane, for the Babelgum Film Festival were commissioned and run online as part of the overall marketing campaign.
Directed for 20th Century Fox, these viral videos were released before “Rise of the Silver Surfer” as part of the online marketing campaign.